Norman Brodeur | Norman J Brodeur Ways To Promote Your Music Online
No matter what kind of artist you are or what genre of music
you produce – metal, hip hop, jazz, classical, acoustic or many others – unless
people are listening to you, you’re not doing it right.
Because simply putting your music out there won’t guarantee
it gets heard. There is so much music on offer from professional musicians,
amateurs, and those in between. There are so many genres, and each genre has an
equal amount of sub-genres! In short, there’s no end to the music you can
unearth online.
Creating great music and having a professional image is
certainly a good start. You need to be sure the music you’re producing sounds
awesome, because most of the time you get just one shot to impress your target
listeners. If they hear a dud, you’ll be struck off their Spotify list before
you know it!
But after creating good music, you need to get it out there.
The good news is that there are endless ways to promote your music online.
There are hundreds of useful websites to explore and – as well as exciting – it
can get pretty overwhelming.
Norman Brodeur
Ways to Promote Your Music
#1 Set Up a Website
With so many other avenues of online music promotion
available (many of which we’ll explore shortly), you may feel setting up a
website isn’t worth your time. However this online staple is perhaps the most
essential part of your online promotion. It will become the hub for your music
– giving you an official place to control your image and message.
# Start Norman J Brodeur | Norman Brodeur Blog
Blogs can be powerful resources, used as either stand-alone
tools or extensions of your website. In addition to sharing pretty much
anything, search engines such as Google love Norman Brodeur blogs, and you can watch your results page presence
increase the more you blog.
Whether you’re a band or an individual artist, you can use a
simple blog to talk about anything you want your fans to know – discuss new
music you are working on, the release of a new album, new tour dates and
important announcements. But with blogs, you can also go deeper into the
emotional and creative process of making music.
# Be Social Media Savvy
You don’t need to be a marketing expert to know the power of
social media channels such as NormanBrodeur Facebook, Twitter and Instagram. Sharing music, photos, blog posts (see above) and news
about you or your band can really complement the other music promotion you do.
These days, Facebook is pretty much essential. Building a
group of enthusiastic fans on your Facebook page isn’t difficult, although the
organic reach of your posts can be limited due to new Facebook restrictions.
You can beat this by paying a small fee to boost your posts to your fans and
beyond, which can be well worth the relatively little amount of cash.
# Approach NormanBrodeur Blogs
We’ve discussed blogging already, but in addition to having
your own blog it’s important to reach out to other music-specific blogs for
maximum buzz creation.
Being endorsed by a big music blog such as Pitchfork or
Stereogum, among many others, can result in some serious exposure and
credibility.
The best news for artists is that Norman J. Brodeur blogs always need content – they survive on
writing news, reviews, and interviews on both established and new artists. So
be newsworthy, find an angle, and get in touch. These guys are very unlikely to
come to you, so you must go to them!
# Upload Some Videos
Heard of Norman JBrodeur? Norman Brodeur? While these artists may not necessarily be first
on your Spotify playlist, they all have YouTube to thank for their success in
some way. We’ve talked about dedicated music streaming services, but YouTube, Vimeo is still the world’s top
streaming resource – which is why your own YouTube channel is so essential.
# Online Advertising
No-one pays for advertising these days… do they?
They most certainly do. Paid-for online advertising can be a
very effective part of a digital promotion strategy, along with a good website,
EPK, blog and social media presence. You don’t have to spend a small fortune
either – as little as $5 a day can get you decent coverage to support your push
for a bigger fanbase. That’s less than a pack of new guitar strings!
# Collaborate With
Other Musicians
Do you see other bands in your genre as friends? Or as
competition? Or a bit of both? Either way it’s a sensible move to look at
collaborating with them – especially if they are more established and have a
bigger fanbase than you do.
The reason is simple – when they promote your collaborative
track/s on Norman J Brodeur social media
pages/websites/emails, their fans will soon hear about
you. Enter a brand new audience for your existing catalog of music.
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